August 28, 2009
A new name arrives! Visit www.fullmotiongroup.com
It's big news around here! After many months of investigating available domain names and seeing how I wanted to re-brand my company, I decided to finally take the leap and change my consulting business brand to Full Motion Group. And not just my brand name has changed either! With this new name comes a new set of available services
1. Online Video Marketing on Youtube
2. Education Programs in Web design and SEO
I have spent the last few months creating this new site. Have a look and tell me what you think! Visit www.fullmotiongroup.com
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 Why the name change?
I first started using redprimary.com in 2003. At the time I figured it was a unique name and I didn't know as much about marketing as I know now. Over the years, I considered a name change many times but always held off on the idea - changing your company name and brand isn't something you should jump into lightly.
To make matters more complicated, I have many clients that know me by my old name. I also knew the longer you use an existing name, the harder it is to "re-program" your customers. Overall it's a tricky process.
Nevertheless, I knew a name change was needed. "redprimary.com" just lacked a clear explanation of what I do for my clients - total online marketing services and mentorship. I wanted something that represented what I did, couldn't be misspelled, and was easy to remember. If you remember from my previous email newsletter on the principles of good business and domain names, you will know what I'm talking about here.
"Full Motion Group" was the name I dediced to use. It really represents what I do best: Provide Online Marketing Services and Education to Small business, Entrepreneurs, and Startups .
SURVEY: Click here and let me know if you like this new company name
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New Services: Video, Education and more
Over the last 3 months, I have restructured the services I provide to my clients. After feedback from clients, I have two core service areas in my business:
- Professional Services (link) which are all Technical, Design, and Web services you are already familiar with
- Education Programs (link) which are brand new.
Under Professional Services, there are four service areas:
- Web Design and Development (link)
- Online Video for Business (link)
- Graphic and Brand Design (link)
- Search Engine Optimization (link)
Education Programs are my newest service offering. Education is a big part of what I do with clients. Often, it's just email support but I have some clients that require a lot more help and coaching. Below are 3 "Mastery" programs I have developed. If you know anyone that needs 1-on-1 coaching, let me know.
- Website Mastery Program (link)
- SEO Mastery Program (link)
- Entrepreneurship Mastery Program (link)
What makes the Education Programs Unique?
- I don't stop teaching until you reach the program goal (really!)
- Custom designed for 1-on-1 coaching or just your team. It's just me and you!
- Teaching happens at your pace.
- You get taught by one of the top Technologists in the field
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The latest trend in Online Marketing? VIDEO!
Video is definitely the way to make your existing web site stand out among the competition. Not conviced? Just look at the amazing facts:
- 35% of Web users now say they have viewed video content online
- The use of video-sharing sites currently outranks many other headline-snatching Internet pastimes among American adults
- 46% of adult Internet users are active on YouTube
- 90% of Internet users ages 18-29 use video-sharing sites, up from 72% one year ago.
- Want more facts? Visit our page on Online Video for Business
If you have a small budget and want to improve your web site, video is one of the top ways to do it. Visit our service page on Online Video for Business
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Get Professional Online Video NOW!
Over the past 6 months while I was undergoing a redesign and launch of Full Motion Group, I've been making new partnerships with local freelancers in services like Video Production, Public speaking, Business coaching and more.
As a result of watching the trends taking place online, I determined that in addition to web design, and graphic and brand design, I would create a new core service:
Online Video for Business
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So what's the big deal with video you say?
Well just look at some of the things you can do with video on your web site:
- Interview the company founder
- Interview customers
- Showcase your products or services
- Create a 30-second adspot on your home page
Thanks to our partnership with local video production teams like Attractor.ca, we can produce professional video for your online marketing needs. Learn more about our Online Video for Business service.
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Four New Clients!
4 new clients! It's been a busy few months with new projects on the map. Have a look and tell me what you think:
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Regular Broadcasts will now continue...
You haven't heard from me for many months now and I apologize for that. I know many of you count on me for the latest in web and technology trends. Look for an email from me in the next few weeks with the latest news from around the web. Here is a sneak peak on the topics you can expect to see:
- Professional Video on Full Motion Group home page done by Attractor.ca!
- Twitter and how it benefits your business
- Setting up a Facebook Business Page and using it effectively
- 10 places to market your business video online
If you have any special requests on a technology focus, please let me know. Thanks for reading this SPECIAL NEWS BULLETIN. See you next month!
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